CBS: Blog fight! Blog fight!

CBS Marketwatch picked up the Engadget.com launch at CBS Marketwatch.com:

CBS Marketwatchsays: One of the Internet’s most prominent Weblog publishers appears to have lured away a competitor’s talent and idea.

Jason Calacanis, a journalist and new media entrepreneur in New York, has partnered with writer Peter Rojas on Engadget. Rojas calls it “a new Web magazine with daily coverage of gadgets and personal technology.” It is a knock-off of his previous Weblog, Gizmodo.

But Rojas is now working for himself, under the banner of Calacanis’ ambitious Weblogs Inc., a venture including almost 20 niche online publications. Writers of the blogs share in advertising revenues.

Rojas wrote his previous blog as a free-lancer for Nick Denton, another Web entrepreneur. Denton also has a string of Weblogs, including Gawker, Fleshbot and Wonkette.

“I’m getting a lot of Calacanis v. Denton calls and e-mails,” Calacanis wrote on his own blog. “Let me just say this has nothing to do with me and Denton, and everything to do with the talent of Peter Rojas. All I have to say at this point is It’s not personal, it’s strictly business.'”

Rojas, a Harvard graduate, said starting Engadget is a risk, but it allows him to do what he wants to do: “Blog about gadgets full-time.”

Back at the ranch, on Gizmodo.com, there has been only post since Feb. 25. No comment online from Nick Denton, yet.

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