Lynda Weinman on how she stayed profitable on $25 monthly subscriptions

Lynda Weinman bought the domain lynda.com in the mid 90s, when she was teaching herself web design. Fast forward through writing how-to books, and a classroom education program in Ojai, California. Today Lynda.com is an online resource with video-based courses, millions of registered users, and over $100m in late stage investment. The videos aren’t free, but Lynda has never raised prices above $25 per month. And the company has been profitable every year. From her garage to a 12 acre campus with a 100 person sales team, Weinman shared her journey at LAUNCH Education & Kids.

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