Comments on: Google launches url shortner…. is this important? http://calacanis.com/2010/09/30/google-launches-url-shortner-is-this-important/ Just another WordPress site Wed, 10 Nov 2010 14:11:11 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: J. Pablo Fernández http://calacanis.com/2010/09/30/google-launches-url-shortner-is-this-important/#comment-8074 J. Pablo Fernández Fri, 01 Oct 2010 07:12:03 +0000 http://calacanis.wordpress.com/2010/09/30/google-launches-url-shortner-is-this-important/#comment-8074 I think they just need to shorten URLs and they can use anybody else's service so they've made their own. As long as it remains at that I don't see it being important at all. I bet Microsoft, Apple or any other big company with a brand to protect and too much traffic would have to do the same. It'll get important if they do something crazy like pay you a cent for each click because who knows what and put out of business all the other url shorteners (I'm using the term business quite loosely here). I think they just need to shorten URLs and they can use anybody else’s service so they’ve made their own. As long as it remains at that I don’t see it being important at all. I bet Microsoft, Apple or any other big company with a brand to protect and too much traffic would have to do the same.

It’ll get important if they do something crazy like pay you a cent for each click because who knows what and put out of business all the other url shorteners (I’m using the term business quite loosely here).

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