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Twitter's billion dollar a year advertising business has arrived

6/26/2010

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A couple of years ago I said Twitter would easily make a billions of
dollars from their advertising.

Today it’s clear Nike has the promotional campaign of the decade! the
trending topic #USA shows a USA flag and puts the Nike coverage of the
worldcup at the top of your twitter feed.

pure genius…. Nike has inserted themselves credibly into the
discussion of the moment.

Brilliant!

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Hello, my name is Jason. Welcome to my blog on the interwebs. You can reach me on twitter @jason and by email at jason@calacanis.com. My Skype is jasoncalacanis, and my mobile phone is 310-456-4900.

I only pick up numbers I recognize, and in terms of emailing me, the best strategy is to write short, blunt and to the point requests. I can quickly respond to short messages, and many times I simply don't have the time to read five page pitches. In terms of taking meetings, I only do that after reviewing an actual product (not a business plan). So, the best time to ping me is when you have mockups or an alpha site. I don't read business plans, and I've never written one.

Other twitter accounts you can follow: Video Games, Open Angel Forum, and LAUNCH Conference & Newsletter

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