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Wikipedia leaves $100M on the table (or "PLEASE Jimbo, reconsider–media philanthropy could change the world!")

10/28/2006

Update: Story is now on digg.

While on the subject of media philanthropy….

I sat next to Jimbo at a Wikipedia dinner over the summer. I begged him to put a leaderboard on Wikipedia and told him I would get AOL to sell it and host Wikipedia–for free. He declined saying there will never be ads on Wikipedia. I then explained to him in detail how that one leaderboard could make over $100M per year. I told him that they should take the $100M and give it to charity. They could help fund MediaWiki, the EFF, Firefox, and dozens of other open source projects.

Jimbo:
please reconsider!!! I know I can get AOL to sell the inventory at zero cost to you guys and we will donate the bandwidth. Just give us a little 25×25 pixel thank you (i.e. “Hosted donated by AOL.” That’s it.

Note: I’m bringing this up again a good friend pointed me to this very, very conservative valuation of Wikipedia. Wikipedia if it was a private company would be worth $5B.

Note2: I’m not a saying change anything else about Wikipeda. I’m not saying make it commercial–I’m saying put a leaderboard up to make the world a better place. $100M in donations would really help the world–heck, it would change the world!

Note3: In my mind it is unconscionable to not monetize the Wikipedia when a leaderboard would do NOTHING to take away from the project. Let’s do it people! Even if it’s not with AOL, give the inventory to John Battelle or Google to sell–every day that goes by we lose a million bucks that could change the world.

  • jonson

    true dat.

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    [...] back in 2006 Jason Calacanis, then an executive at AOL, was trying to convince Wikipedia to puts ads on the site. It would generate $100 million a year in revenue, he said, which [...]

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    [...] back in 2006 Jason Calacanis, then an executive at AOL, was trying to convince Wikipedia to puts ads on the site. It would generate $100 million a year in revenue, he said, which [...]

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English Bulldog

Hello, my name is Jason. Welcome to my blog on the interwebs. You can reach me on twitter @jason and by email at jason@inside.com. My Skype is jasoncalacanis, and my mobile phone is 310-456-4900.

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