Our PR department is amazing! (or Netscape PR recap)
Just got a list from my amazing PR department with some of the massive coverage we got for the launch last week.
We did 26 analyst/press briefings which is more briefings than we’ve done on any tour in seven years I’ve been told. I think every, single outlet said yes–wild!
For five days last week I did up to nine, 45-minute presentations of the new Netscape. It was exhasuting, but amazing. It’s so great to have the resources of such a professional, fun, and intelligent PR department. I hate PR… I never do it, I just build stuff and let the chips fall.
Now that I’ve seen how GOOD PR is done I’m changing my position. It’s really, really powerful to do a press tour if you have a *qualified* PR group. Thanks Andrew, John, Linda, Lisa, Lauren, and everyone else in the group that helped out!
Amazing…. great work.
Netscape Print & Online Coverage
PUBLICATION HEADLINE Associated Press Reuters Bloomberg AOL Remakes Netscape.com, Ranks News By… New York Times Washington Post LA Times San Francisco Chronicle PCWorld PC Magazine PCPro InformationWeek InternetNews.com eWeek MediaPost Publications TechCrunch CNET News.com WebProNews Red Herring BetaNews.com PaidContent.org Netscape.com Relaunched as a User-Driven News Aggregation Site; Calacanis is GM, Netscape San Jose Mercury News South Florida Sun-Sentinel Times Online iMedia Connection TMCnet.com New Netscape.com portal to let users vote on what gets shown Crain’s New York NewsFactor Magazine TechNewsWorld Search Engine Watch Netscape Aims To Be Digg 2.0, Slashdot 3.0 With Community News Model ClickZ News ZDnet.com VNUnet.com MarketingVOX ARSTechnica Computer Business Review IP Democracy All Headline News Blogging Stocks BlogCritics.org PortalIT News Digital Bulletin The Inquirer MoneyControl.com SlashFilm.com
AOL Relaunches Netscape.com To Challenge Digg and YouTube
Netscape Site Revamp Looks Familiar to Some
New Netscape Taps the Wisdom of Crowds
Jupiter Research
Netscape Back With Hybrid Journalism Site
Good Morning Silicon Valley
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